As a director of photography product film work for me is the challenge to explain complicated details and technical USPs
in an entertaining and easy to watch flow of pictures.
Very often I do this as a DP Director and also supervise the postproduction (editing and 3D).
A lot of companies trust in my abilities as a director and director of photography for product films since I am able to understand
complex details and distill them down to a great product film which even my children love to watch 🙂